Consumer: A consumer is defined by The Financial Privacy Rule under the Gramm-Leach-Bliley Act’s, as “an individual who obtains, from a financial institution, financial products or services which are to be used primarily for personal, family, or household purposes, or that individual’s legal representative.” (15 U.S.C. § 6809(9). In contrast to a customer, a consumer does not have an ongoing customer relationship with the financial institution.

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